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Charge/Mission:
The Enrollment Management Committee is charged with establishing and overseeing an enrollment management plan that includes:
- Undergraduate enrollment policy informed by data indicators, the University's mission and CSU enrollment targets.
- Aligning enrollment practices with state legislation, CSU Executive Orders, campus mission, and community needs.
- Integrating the primary vision and operational direction of the enrollment management units (Student Outreach and Recruitment, Admissions and Records, and Financial Aid).
- Guiding the development of a strategic recruitment plan to include branding and marketing, segmentation of target populations, establishment of the recruitment area, integration with the academic master plan, consideration of requests for academic program impaction, incorporation of Chancellor's Office underserved communities initiatives, and international student outreach.
- Aligning recruitment, admissions, advising, and orientation communication and practices.
- Utilizing university based aid to support enrollment goals.
- Reviewing policies, procedures and strategies advanced by the Retention and the Business Practices and Communications subcommittees.
Current Members:
Terry Piper (Chair) - Cynthia Rawitch (Co-Chair) - Spero Bowman - Mary Ann Cummins-Prager - Paula Di Marco - Sharon Eichten - Eric Forbes - Javier Hernandez - Bettina Huber - Michael McManus - S.K. Ramesh - Maureen Rubin - Cheryl Spector - Lili Vidal - William Watkins - Student Member
Description of Membership:
The Committee membership includes:
- Vice President for Student Affairs (Chair)
- Associate Vice President for Undergraduate Studies (Co-Chair)
- Associate Vice President for Finance and Accounting
- Assistant Vice President for Student Access and Support Services
- President of the Faculty Senate
- Director, Admissions and Registration
- Director, Student Outreach and Recruitment
- Director, Student Financial Aid and Scholarships
- College Dean
- College Associate Dean
- Student Representative
- Director, Institutional Research
- Chair, Enrollment Management Retention Subcommittee
- Chair, Enrollment Management Business Practices and Communications Subcommittee
- Representative from University Advancement (as needed)
- Director, Undergraduate Studies
- The Retention Subcommittee and the Business Practices and Communications Subcommittee report to the Enrollment Management Committee.
Meeting Schedule:
Monthly
Committee Classification:
Advisory to the President.